25 June | 04 pm - 05: 15 pm
Faro

Speakers: Ana Leal, CEO of Domitur; Filipe Vasconcellos, CEO of Morgado do Quintão and Pedro Mestre, CEO of Algarve Sun Boat

Moderator: Duarte Padinha, Director of the Tourism Development and Promotion Unit of the Algarve Tourism Region

The Handsome Festival Thematic Talks provide a privileged space for reflection, knowledge sharing, and debate on the challenges and opportunities of cultural and creative tourism. Bringing together experts, decision-makers, and industry professionals, these sessions aim to stimulate dialogue on the role of tourism in enhancing territories, communities, and local heritage.

Cultural and creative tourism has established itself as an increasingly relevant segment, driven by the demand for authentic, distinctive experiences with a strong connection to local territories. In this discussion, the speakers will share their experiences, commercialisation strategies, and perspectives on the evolution of the market.

Topics will include customer profiles, emerging trends, the challenges of promoting and distributing these experiences, and opportunities to strengthen the sector's competitiveness.